I also used keyword research tools such as Google Keyword Planner, Ahrefs, and SEMrush to help me find the right keywords for my blog. These tools also enabled me to find the right keywords that were relevant but at the same time had reasonable search rates and competition balances that would attract the right keywords that potential clients may be looking for.
For On-Page Optimization, I paid attention to the following factors: Title Optimization, Meta Description, H1 Tags Optimization, Target Keywords’ Prevalence in the Content. More importantly, I optimized images for size and quality and included descriptive alt texts as well as applied internal linking to enhance the site structure and navigation.
Even if you are not a web design professional, it is possible to optimize the website for technical SEO requirements: improving pages’ loading speed, making sure the website is mobile-friendly, using images right, creating an XML Sitemap, and implementing HTTPS. I also addressed crawl and web discoverability by fixing some of the replicated crawl errors and organized the site structure.
I fixed the website such that its appearance became more attractive to users and friendlier to people with vision problems. This meant that a careful structure for navigating the site, faster page rendering, and compatibility with various computers and tablets had to be ensured. Such changes played their part in reducing bounce rates and increasing the level of engagement on the website – both important for SEO.
To boost domain authority, I created five types of backlinks: profile, article, infographic, PDF, and SlideShare. Profiles on sites like Facebook and LinkedIn drove traffic, while articles on platforms like Quora attracted unique visitors. Infographics on Pinterest and PDFs shared online also contributed. Additionally, slide presentations on SlideShare provided valuable backlinks to my site, enhancing its SEO and authority.
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Professional SEO Expert